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Anuna.com Connecting Handicraft Artisans with Global Buyers

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Handicraft & Handloom crafts are part of India’s culture for centuries. Official estimates put the number of Handicraft artisans in India to the tune of around 7 million, however, unofficially these estimates range up to 200 million. Despite being the second largest employment industry after agriculture in India, the handicraft sector is largely unorganized. Lack of technical know-how to directly connect with the digital economy & low market intelligence are some of the factors that increase the dependence of artisans, and thereby, their exploitations at the hands of local traders, master artisans & middlemen.

Traditionally, these artisans are organized formally or informally into groups and are paid meagre wages for their crafts on per diem basis or per unit produced. The government has been implementing many programs to organize such artisans into district level specialist clusters, to boost design innovations, availability of raw materials, and marketing connects through trade fairs etc. However, despite all these efforts, the artisans are still subjected to poverty and bulk of the profits are enjoyed by the middlemen, who outsource orders to them to craft. Most of the so-called handicraft focused neo-ecommerce brands have also adopted the same approach, whereby they buy from artisans, re-brand and sell their products as their own through online stores and keep most of the profits. Such a model is a disservice to not only the artisan community but also to the end buyers, who end up paying more without significantly impacting the lives of the artisans themselves.

To build capacity & increase financial inclusion at the bottom-of-pyramid, Anuna Education, has been working with the government and various handicraft clusters across India to upskill & train such artisans & farmers on digital technologies & make them self-reliant eCommerce entrepreneurs. The Company has also launched its stand-alone & state-of-the-art social impact marketplace, Anuna.com, that allows global buyers to buy directly from micro artisan enterprises, all the while keeping prices low, mediating & handholding on quality & timely deliveries to increase end buyer satisfaction, as well as, income generation for the artisan enterprises.

As part of this unique upskilling & long-term hand-holding program, Anuna not only trains artisans on digital technologies that help them setup their ecommerce enterprises, but also, helps them in forming their micro enterprises, cataloging & photographing their products, managing the domestic & international logistics, availing the necessary licenses & compliances to run their business successfully, while onboarding their products & enterprises on various ecommerce platforms including its own, Anuna.com. So far, the Company has trained & onboarded nearly 20,000 artisans resulting in some 1100 micro artisan enterprises belonging to over 200 clusters spread across 11 states & 42 districts, serving product categories ranging from lifestyle, beauty, sustainable living, organic wellness, home décor, jewelry, apparels, furniture, dinnerware, kitchenware etc.

Anuna has also recently launched an eLearning version of its training program backed by government certification in ecommerce entrepreneurship, that it is offering for a very nominal fee through its website. The program lets any artisans, even skilled housewives looking to expand their income post the pandemic to study online at their own pace and also opt for extended handholding which results in establishment of their online enterprise, onboarding & sales.

At the other end of the spectrum, Anuna.com, provides exceptional value to global B2B & B2C buyers of handicrafts by not only providing well-made products at very reasonable prices directly from artisans & farmers, but also, allowing buyers to buy in retail, in bulk or to customize any product as per their own specification & design. Anuna.com also builds-in additional level of trust & customer satisfaction by ensuring product quality and providing just-in-time shipping. For its B2B clients that mostly include global sustainable brands & designers, Anuna.com, also provides dedicated account managers to process bulk or custom orders, while ensuring design confidentiality, necessary certification & licenses and the ability to buy from multiple artisans and club the orders under a single shipment that are checked for quality & customer requirements before being shipped. The Company also maintains its warehouse based fulfillment centers that stock top-selling products in the US, EU & Australia.

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.

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Entrepreneurship

Entrepreneur Binay Kumar appointed to Telephone Advisory Committee

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Noted businessman, entrepreneur, and organisation leader Binay Kumar has been appointed to the Telephone Advisory Committee.

The appointment, which is valid for a period of one year, was notified by the Department of Telecommunications, which functions under the Union Ministry of Communications, on January 13.

Mr Kumar’s appointment to the Bareilly Telephone Advisory Committee is a recognition of the extensive experience he has achieved in multiple domains such as import-export, trade, banking, finance and international fund management in the past couple of decades.

“The appointment to the Telephone Advisory Committee comes with a sense of responsibility to give my best as I have always done. I look forward to contributing positively to the Committee and helping it achieve its objectives,” said Mr Kumar, who has established himself as a pre-eminent industry leader and thought champion.

Mr Kumar completed his engineering from The Institution of Electronics Engineering, New Delhi, before pursuing B-Tech from Russia. His study and subsequent professional stint in Russia allowed him to build a strong network comprising ministers, bureaucrats, businessmen, and bankers, which has only expanded in the last 27 years. He is the International Representative of the Treasury of Creator RA, an international financial organisation designed to promote economic growth and expand trade and economic relations between countries He is also a Director at SB Marvel Private Limited in Russia and President of the RA Creator Commercial Private Limited in India.

In the field of banking and finance, Mr Kumar has been associated with over 40 banks in a career spanning 12 years. He serves as the International Advisor of Commercial Bank AG, UK, and Vice President of Worldwide Achievers Private Limited. He also has extensive experience in the medical field and has been associated with numerous government projects.

Mr Kumar has been closely associated with a road infrastructure development startup as well as with a defence technology startup making drones under the Make in India project.

“The country has given me a lot. I am committed to giving back to the country as much as I can, which is why I am associated with dozens of business, social, and other ventures. I have also learnt that when you are driven and closely involved with your work, the rest of the team will be automatically motivated to follow you and give its best,” Mr Kumar added, explaining his philosophy and work style.

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.

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Shobhit University Joins Hands with Intercell for Industry Mentoring

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New Delhi, Delhi, India – Business Wire India

Shobhit University based in Modipuram, Meerut is a NAAC accredited research-intensive multi-disciplinary university that shares values of high-quality teaching within an environment of competitive research. It has always provided opportunities for its students to succeed in their future careers.

As a part of its career development initiatives, it has partnered with Intercell, the World’s 1st AI & SaaS-based platform for virtual mentoring.

Shobhit University students will have access to mentors, who have had vast experience working with renowned companies in India and abroad. Mentors at Intercell come from 30+ countries.

A student can book one-to-one live sessions with a mentor of his or her choice, these mentoring sessions will prepare them for careers in the corporate sector.

  • Shobhit University will initiate Mentoring programs with its Engineering, Management, Integrated Law & other students.
  • Students will receive new-age Industry mentoring as per their current courses and interests along with assistance with internships and jobs.
  • The association starts on 24th Jan 2022.
  • Mentoring programs will start with students enrolled in the first year.

Devendra Narain, Sr. Director-HR & Corporate Relations, Shobhit University said, “Shobhit University has always been interested in providing holistic development for students along with academic education. By partnering with Intercell, our students will get live access to industry professionals who can guide them in their future career growth. We look forward to a successful partnership.”

Arunabh Varma, Founder & CEO, Intercell, said, “We are delighted to associate with Shobhit University. It has a track record of providing excellence in education in the state of Uttar Pradesh and equipping its students with all the skills needed for a great career. Our career mentoring programs will enable their students to plan their careers with the help of industry mentors and learn from their experiences.”

About Intercell

Intercell is the World’s first AI and SaaS-based online mentoring platform. With mentors from over 30 countries and 250+ career specialisations, Intercell provides live one-to-one mentoring sessions to students and young professionals. Mentors at Intercell are highly respected industry professionals who have a vast body of experience across 5000+ brands in diverse fields and industries.

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.

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IISc and TalentSprint Join Forces to create Next-Gen Semiconductor Professionals

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Bangalore, Karnataka, India – Business Wire India

TalentSprint, a global edtech company and market leader in offering transformational deeptech programmes, and Indian Institute of Science (IISc) further strengthened their two-year-old partnership by announcing the PG Level Advanced Certification programme in Micro and Nanoelectronics to empower the next generation of semiconductor professionals, who are ready to take advantage of massive industry growth experienced by the semiconductor sector.

India is poised to be the second largest market in the world in terms of scale and growing demand for semiconductor components across several industries and applications. The next ten years will witness 70% growth in the semiconductor market, driven by automotive, data storage, and wireless industries. The semiconductor market is projected to be a trillion-dollar industry by 2030 (currently it is over 500B$ industry).

To meet the growing demand of semiconductor/VLSI professionals, or professionals having deeper semiconductor knowledge to interface with any electronics industry, this PG Level Advanced Certification Programme on Micro and Nanoelectronics has been thoughtfully crafted. The well-researched curriculum has been designed by MSDLab, Department of Electronics Systems Engineering (DESE) at IISc Bangalore. It offers industry-oriented training to professionals curated from the world-renowned Semiconductor and Nanoelectronics experts and their vast industrial research experiences. DESE is also known for its M-Tech in Microelectronics and VLSI Design programme, which is the most sought-after M-Tech programme across Indian engineering graduates and GATE toppers.

The Programme instructors are a team of leading researchers and experts from MSDLab, led by Prof. Mayank Shrivastava, having around 50 patents, around 25 national & international awards and 200 research publications to his credit. This group also comes with a vast industry experience and collaborating with over 5 leading semiconductor industries at any point in time.

Speaking about the Programme, Prof. Mayank Shrivastava, Programme Director, IISc said, “The field of Micro and Nanoelectronics is the enabler of next-generation semiconductor technologies which is the heart of today’s faster, sleeker, light weight and energy efficient systems. This is also the backbone of upcoming neuromorphic and quantum technologies. Keeping the immense potential of this ever-growing field in mind, this is the right time for professionals to gain a deep insight into designing, modeling, characterizing, and developing semiconductor technology and tap into the promising opportunities that this sector offers. Soon the semiconductor sector will be a trillion-dollar industry and one must not miss this opportunity.”

Dr. Santanu Paul, CEO and MD of TalentSprint, said, “IISc has established state-of-the-art laboratories for Nanoelectronics research. This field has immense potential to revolutionize the way electronic devices are made, leading to faster, smaller, and more energy-efficient devices. We are confident that this programme under the guidance and mentorship of renowned IISc faculty will create outliers for the semiconductor industry.”

The state-of-the-art curriculum, designed by eminent IISc Faculty, will help participants gain industry-oriented insights and knowledge into every aspect of semiconductor technology, VLSI design basics and micro & nanoelectronics, to help them grow in this field. This programme will also help professionals and young engineers in the peripheral fields, design industry to interface better with the semiconductor professionals. To apply, applicants can visit: https://iisc.talentsprint.com/nano-electronics/.

About IISc

Established in 1909, IISc is India’s leading university (NIRF Number 1 rank) in advanced education and research in the sciences and in engineering. From its beginnings, IISc has laid equal emphasis on fundamental investigations and the solution of practical problems in such a setting. IISc’ reputation and pre-eminence ensures that it attracts the best of young faculty members and students from across the world. IISc aims to be among the world’s foremost academic institutions through the pursuit of excellence in research and promotion of innovation by offering world-class education to train future leaders in science and technology and by applying science and technology breakthroughs for India’s wealth creation and social welfare. https://www.iisc.ac.in/.

About TalentSprint

Established in 2010, TalentSprint is a part of NSE group and a global edtech company that brings transformational high-end and deep-tech learning programs to young and experienced professionals. The company’s digital learning platform ipearl.ai offers a hybrid onsite/online experience to seekers of deep technology expertise. TalentSprint partners with top academic institutions and global corporations to create and deliver world class programs, certifications, and outcomes. It is a leading Innovation Partner for the National Skill Development Corporation, an arm of the Ministry of Skill Development and Entrepreneurship, Government of India. For more information, visit www.talentsprint.com.

Media Contact Details

Govindraj V S, Candour Communications, govind@candour.co.in, +91-9176634530; Puja Shalini, Candour Communications, puja@candour.co.in, +91-9654850909

Disclaimer: This article is a paid publication and does not have journalistic/editorial involvement of Hindustan Times. Hindustan Times does not endorse/subscribe to the content(s) of the article/advertisement and/or view(s) expressed herein. Hindustan Times shall not in any manner, be responsible and/or liable in any manner whatsoever for all that is stated in the article and/or also with regard to the view(s), opinion(s), announcement(s), declaration(s), affirmation(s) etc., stated/featured in the same.

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